We obviously understand the emphasis on marketing when it comes to politics. When you’re running for office, it’s already hard enough of a challenge getting people to like you. On top of that, you’ve got to do the extra service of reminding them to...
In the many blogs and much commentary that we’ve provided so far, we’ve outlined the conceptual benefits that text message marketing has on your campaign. This means ideas– things that could, in the long run and looking at a big picture, increase...
Back in the year 2000, the average person’s attention span was roughly 12 seconds. Compared to today, that’s four more seconds of focus. At 8 seconds, human attention span in the year 2019 is shorter than a goldfish’s. Certain research from Jamp...
From days in the Stone Age, when our ancestors would gather to tell wild stories of mythological heroes, to now, where we gather to movie theaters or stockpile books: storytelling is a remarkably vital element of the human experience. Storytelling runs in our blood;...
With every campaign cycle and term of presidency, candidates for the highest office in the land usher in a new era of American politics. While the progression of time brings about new political issues, every candidate is trying to accomplish a similar goal with their...
The information age, also known as the digital age or the new media age, began a new culture where the average Joe could digest and disseminate information faster than ever. With wide and easier access to computers and smartphones, the world was suddenly at the common...